Makhbuba (Mila) Mukhamadieva

Makhbuba (Mila) Mukhamadieva

Head of Crypto Solutions, Visa CEMEA

Makhbuba (Mila) Mukhamadieva is a dynamic leader in financial technology, with over a decade of experience in payments, digital assets, and blockchain innovation. Since 2022, she has been at the helm of Crypto Solutions for Visa CEMEA (Central and Eastern Europe, Middle East, and Africa), where she drives the region’s crypto strategy, develops innovative solutions, and integrates cutting-edge blockchain technologies to enhance traditional payment systems. Makhbuba has pioneered the world’s first Visa launches in digital currency settlement and CBDC-linked cards, setting global benchmarks for innovation in the payments industry. She joined Visa in 2019, initially focusing on business development before transitioning into the digital assets space. Prior to Visa, she spent six years at PayPal, where she played a pivotal role in business expansion, leading sales and product management initiatives.